The International Journal on Media Management,volume 5,issue 2  (07-2003)

Period of time： 2003年2期

Publisher： Institute for Media and Communications Management, University of St Gallen, Switzerland

Founded in： 1999

Total resources： 8

ISSN： 1424-1277

Subject： TB General Industrial Technology

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The International Journal on Media Management,volume 5,issue 2

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Editorial

By Schmid Beat F.,Glotz Peter,Herrmann Andreas,Mierzejewska Bozena I. in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 90-90

Institute for Media and Communications Management, University of St Gallen, Switzerland

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Integrating New Media and Old Media: Seven Observations of Convergence as a Strategy for Best Practices in Media Organizations

By Lawson-Borders Gracie in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 91-99

Institute for Media and Communications Management, University of St Gallen, Switzerland

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Environmental Cognitions in a Dual-Product Marketplace: A Participant-Observation Perspective on the U.S. Broadcast Television Industry

By Napoli Philip M. in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 100-108

Institute for Media and Communications Management, University of St Gallen, Switzerland

Abstract Access to resources Recommend Favorite

Twin Drivers and Irrational Exuberance: Markets, the Internet and Mobility

By Steinbock Dan in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 109-126

Institute for Media and Communications Management, University of St Gallen, Switzerland

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e-Newspaper: Consumer Demands on Attributes and Features

By Zinnbauer Markus in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 127-137

Institute for Media and Communications Management, University of St Gallen, Switzerland

Abstract Access to resources Recommend Favorite

Exploring Consumer Attitudes towards Mobile Music Services

By Vlachos Pavlos,Vrechopoulos Adam P.,Doukidis Georgios in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 138-148

Institute for Media and Communications Management, University of St Gallen, Switzerland

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Electronic Tigers of Southeast Asia

By Swan Sam in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 149-150

Institute for Media and Communications Management, University of St Gallen, Switzerland

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Challenge and Change in the Information Society

By Alozie Emmanuel C. in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 151-153

Institute for Media and Communications Management, University of St Gallen, Switzerland

Abstract Access to resources Recommend Favorite

The Economics of Intellectual Property vol. IV

By Sulejewicz Aleksander in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 154-157

Institute for Media and Communications Management, University of St Gallen, Switzerland

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Business the Rupert Murdoch Way: 10 Secrets of the World's Greatest Dealmaker

By Maguire Miles in (2003)

The International Journal on Media Management,volume 5,issue 2 , Vol. 5, Iss. 2, 2003-07 , pp. 157-158

Institute for Media and Communications Management, University of St Gallen, Switzerland

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