Period of time: 2014年4期
Publisher: Routledge Ltd
Founded in: 1993
Total resources: 81
ISSN: 1466-4488
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Journal of Strategic Marketing,volume 5,issue 4
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Electronic commerce strategy: addressing the key questions
By Watson Richard T.,Zinkhan George M. in (1997)
Journal of Strategic Marketing,volume 5,issue 4 , Vol. 5, Iss. 4, 1997-12 , pp.Is the Web world wide? Marketing effects in an emerging market
By Morris Michael H.,Weir Jean in (1997)
Journal of Strategic Marketing,volume 5,issue 4 , Vol. 5, Iss. 4, 1997-12 , pp.Mapping the marketspace: evaluating industry Web sites using correspondence analysis
By Berthon Pierre,Pitt Leyland,Berthon J-P,Crowther Claire,Bruwer Lisa,Lyall Peter,Money Arthur in (1997)
Journal of Strategic Marketing,volume 5,issue 4 , Vol. 5, Iss. 4, 1997-12 , pp.