Period of time: 2015年1期
Publisher: Routledge Ltd
Founded in: 1995
Total resources: 72
ISSN: 1466-4445
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Journal of Marketing Communications,volume 5,issue 1
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Sponsorship and image: a replication and extension
By Pope Nigel K. L.,Voges Kevin E. in (1999)
Journal of Marketing Communications,volume 5,issue 1 , Vol. 5, Iss. 1, 1999-03 , pp.By Harmon Harry H.,Webster Robert L.,Weyenberg Stephanie in (1999)
Journal of Marketing Communications,volume 5,issue 1 , Vol. 5, Iss. 1, 1999-03 , pp.Towards a branding framework for cause-, funding-and need-oriented charities
By Tapp Alan,Lindsay Graeme,Sorrell Rosemary in (1999)
Journal of Marketing Communications,volume 5,issue 1 , Vol. 5, Iss. 1, 1999-03 , pp.The Global Institute for Corporate and Marketing Communications
Journal of Marketing Communications,volume 5,issue 1 , Vol. 5, Iss. 1, 1999-03 , pp.