Period of time: 2012年1期
Publisher: Palgrave Macmillan Ltd
Founded in: 2000
Total resources: 4
ISSN: 1741-2447
Subject: F7 Trade Economy
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Journal of Database Marketing ,volume 19,issue 1
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Building the foundation for customer data quality in CRM systems for financial services firms
By Zahay Debra,Peltier James,Krishen Anjala S in (2012)
Journal of Database Marketing ,volume 19,issue 1 , Vol. 19, Iss. 1, 2012-03 , pp.Data mining framework for customer lifetime value-based segmentation
By Aeron Harsha,Kumar Ashwani,Moorthy Janakiraman in (2012)
Journal of Database Marketing ,volume 19,issue 1 , Vol. 19, Iss. 1, 2012-03 , pp.Opportunities and challenges of M-commerce in Bahrain
Journal of Database Marketing ,volume 19,issue 1 , Vol. 19, Iss. 1, 2012-03 , pp.By Suh Munshik,Rho Taeseok,Greene Henry in (2012)
Journal of Database Marketing ,volume 19,issue 1 , Vol. 19, Iss. 1, 2012-03 , pp.