An analysis of students' knowledge and choice criteria in retail bank selection in sub-Saharan Africa: The case of Ghana

Author： Narteh Bedman Owusu-Frimpong Nana

Publisher： Emerald Group Publishing Ltd

ISSN： 0265-2323

Source： The International Journal of Bank Marketing, Vol.29, Iss.5, 2011-07, pp. : 373-397

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