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Author: Kaplan Melike Demirbag Yurt Oznur Guneri Burcu Kurtulus Kemal
Publisher: Emerald Group Publishing Ltd
ISSN: 0309-0566
Source: European Journal of Marketing, Vol.44, Iss.9-10, 2010-01, pp. : 1286-1304
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
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