![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Author: Wallenburg Carl Marcus Lukassen Peter
Publisher: Emerald Group Publishing Ltd
ISSN: 0309-0566
Source: European Journal of Marketing, Vol.45, Iss.3, 2011-04, pp. : 438-454
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
J. for International Business and Entrepreneurship Development, Vol. 7, Iss. 1, 2013-02 ,pp. :
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Creating customer loyalty through service customization
By Coelho Pedro S. Henseler Jörg
European Journal of Marketing, Vol. 46, Iss. 3-4, 2012-03 ,pp. :