Marketers' Norms and Personal Values: An Empirical Study of Marketing Professionals

Author: Rallapalli K.C.   Vitell Jr. S.J.   Szeinbach S.  

Publisher: Springer Publishing Company

ISSN: 0167-4544

Source: Journal of Business Ethics, Vol.24, Iss.1, 2000-03, pp. : 65-75

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Abstract