Outcomes of decision speed: An empirical study in product elimination decision-making processes

Author: Argouslidis Paraskevas   Baltas George   Mavrommatis Alexis  

Publisher: Emerald Group Publishing Ltd

ISSN: 0309-0566

Source: European Journal of Marketing, Vol.48, Iss.5-6, 2014-05, pp. : 982-1008

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