Author： Anker Thomas Boysen Sparks Leigh Moutinho Luiz Grönroos Christian
Publisher： Emerald Group Publishing Ltd
E-ISSN： 1758-7123|49|3-4|532-560
ISSN： 0309-0566
Source： European Journal of Marketing, Vol.49, Iss.3-4, 2015-04, pp. : 532-560
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