Customer participation in online co-creation experience: the role of e-service quality

Author： Elsharnouby Tamer H.   Mahrous Abeer A.  

Publisher： Emerald Group Publishing Ltd

E-ISSN： 2040-7130|9|4|313-336

ISSN： 2040-7122

Source： Journal of Research in Interactive Marketing, Vol.9, Iss.4, 2015-10, pp. : 313-336

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