Consumer Boycotts and Consumer Sovereignty

ISSN： 0309-0566

Source： European Journal of Marketing, Vol.21, Iss.5, 1993-12, pp. : 7-19

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

On the effectiveness of consumer boycotts organized through the internet: the market model

By Koku Paul Sergius

Journal of Services Marketing, Vol. 26, Iss. 1, 2012-02 ,pp. : 20-26

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

The myth of consumer sovereignty: An exploratory study

By Tobacyk Jerome J. Sharma Dheeraj

The Marketing Review, Vol. 15, Iss. 2, 2015-0 ,pp. : 221-238

Westburn Publishers Ltd

Access to resources Recommend Favorite

The Ethics of Consumer Sovereignty in an Age of High Tech

By Sirgy M.J. Su C.

Journal of Business Ethics, Vol. 28, Iss. 1, 2000-11 ,pp. : 1-14

Springer Publishing Company

Access to resources Recommend Favorite

The fallout from French nuclear testing in the South Pacific: A longitudinal study of consumer boycotts

By Ettenson Richard Klein Jill Gabrielle

International Marketing Review, Vol. 22, Iss. 2, 2005-02 ,pp. : 199-224

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Suggestibility as an operant factor in advertising effects, cognitive defences and the issue of consumer sovereignty

By Wesson David

Journal of Customer Behaviour, Vol. 8, Iss. 4, 2009-12 ,pp. : 347-359

Westburn Publishers Ltd

Access to resources Recommend Favorite