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Emerald Group Publishing Ltd

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Does country of brand origin (COBO) matter for the Lebanese consumers?

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Dimensions of consumer knowledge and its impacts on country of origin effects among Australian consumers: a case of fast-consuming product

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Journal of Consumer Marketing, Vol. 23, Iss. 1, 2006-00 ,pp. : 34-42

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Consumers' country-of-origin (COO) perceptions of imported products in a homogenous less-developed country

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European Journal of Marketing, Vol. 34, Iss. 9-10, 2000-09 ,pp. : 1221-1241

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Ethnocentric beliefs and country-of-origin (COO) effect: Impact of country, product and product attributes on Greek consumers' evaluation of food products

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