To purchase or not to purchase US products: role of religiosity, animosity, and ethno-centrism among Malaysian consumers

Author： Ahmed Zafar Anang Rosdin Othman Nor Sambasivan Murali

Publisher： Emerald Group Publishing Ltd

ISSN： 0887-6045

Source： Journal of Services Marketing, Vol.27, Iss.7, 2013-10, pp. : 551-563

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