A test of the Fishbein-Ajzen behavioral intentions model under Chinese cultural settings: are there any differences between PRC and Hong Kong consumers?

Author： Chan Ricky Yee-kwong   Lau Lorett  

Publisher： Emerald Group Publishing Ltd

ISSN： 1355-2538

Source： Journal of Marketing Practice: Applied Marketing Science, Vol.4, Iss.3, 1998-03, pp. : 85-101

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Ethical Beliefs of Chinese Consumers in Hong Kong

By Chan A.   Wong S.   Leung P.  

Journal of Business Ethics, Vol. 17, Iss. 11, 1998-08 ,pp. : 1163-1170

Springer Publishing Company

Access to resources Recommend Favorite

Gender differences in Hong Kong adolescent consumers' green purchasing behavior

By Lee Kaman  

Journal of Consumer Marketing, Vol. 26, Iss. 2, 2009-03 ,pp. : 87-96

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Testing a Model of Behavioral Intentions in the Republic of Macedonia: Differences Between the Private and the Public Sectors

By Sardžoska Elisaveta  

Journal of Business Ethics, Vol. 87, Iss. 4, 2009-07 ,pp. : 495-517

Springer Publishing Company

Access to resources Recommend Favorite

Cultural identities of Chinese business: networks of the shark-fin business in Hong Kong

By Cheung Gordon C.K.   Chang Chak Yan  

Asia Pacific Business Review, Vol. 17, Iss. 3, 2011-07 ,pp. : 343-359

Routledge Ltd

Access to resources Recommend Favorite

Attributions on dissatisfying service encounters: A cross-cultural comparison between Canadian and PRC consumers

By Poon Patrick S   Hui Michael K   Au Kevin  

European Journal of Marketing, Vol. 38, Iss. 11-12, 2004-11 ,pp. : 1527-1540

Emerald Group Publishing Ltd

Access to resources Recommend Favorite