Evaluating functional relationship between image, customer satisfaction and customer loyalty using general maximum entropy

Author: Abdullah Mokhtar   Al-Nasser Amjad D.   Husain Nooreha  

Publisher: Routledge Ltd

ISSN: 1360-0613

Source: Total Quality Management, Vol.11, Iss.4-6, 2000-07, pp. : 826-829

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Abstract