Antecedents and Consequences of Skepticism toward Health Claims: An Empirical Investigation of Singaporean Consumers

ISSN： 1466-4445

Source： Journal of Marketing Communications, Vol.13, Iss.1, 2007-03, pp. : 59-82

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Antecedents and consequences of teamwork quality in new product development projects: An empirical investigation

By Dayan Mumin Benedetto C. Anthony Di

European Journal of Innovation Management, Vol. 12, Iss. 1, 2009-01 ,pp. : 129-155

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

An empirical study of the antecedents and consequences of brand engagement

By Merrilees Bill

Marketing Intelligence & Planning, Vol. 33, Iss. 4, 2015-06 ,pp. : 575-591

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Online behavioural intentions: an empirical investigation of antecedents and moderators

By Goode Mark M.H. Harris Lloyd C.

European Journal of Marketing, Vol. 41, Iss. 5-6, 2007-06 ,pp. : 512-536

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Salesperson resistance to change: an empirical investigation of antecedents and outcomes

By Jaramillo Fernando Mulki Jay Prakash Onyemah Vincent Pesquera Martha Rivera

The International Journal of Bank Marketing, Vol. 30, Iss. 7, 2012-10 ,pp. : 548-566

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

An empirical investigation of consumer perceptions of "made in USA" claims

By Maronick Thomas J

International Marketing Review, Vol. 12, Iss. 3, 1995-03 ,pp. : 15-30

Emerald Group Publishing Ltd

Access to resources Recommend Favorite