Exploring dualities of service innovation: implications for service research

Author: Anderson Laurel   Brodie Roderick J.   Edvardsson Bo   Kristensson Per   Lervik-Olsen Line   Sebastiani Roberta   Andreassen Tor Wallin   Anderson Laurel   Anderson Laurel  

Publisher: Emerald Group Publishing Ltd

ISSN: 0887-6045

Source: Journal of Services Marketing, Vol.29, Iss.6-7, 2015-09, pp. : 436-441

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Abstract