Fresh perspectives on customer experience

Author： McColl-Kennedy Janet R. Gustafsson Anders Jaakkola Elina Klaus Phil Radnor Zoe Jane Perks Helen Friman Margareta

Publisher： Emerald Group Publishing Ltd

ISSN： 0887-6045

Source： Journal of Services Marketing, Vol.29, Iss.6-7, 2015-09, pp. : 430-435

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Multiple perspectives on customer relationships

By Heinonen Kristina

The International Journal of Bank Marketing, Vol. 32, Iss. 6, 2014-08 ,pp. : 450-456

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Measuring retail customer experience

By Bagdare Shilpa Jain Rajnish

International Journal of Retail & Distribution Management, Vol. 41, Iss. 10, 2013-08 ,pp. : 790-804

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Lasting customer loyalty: a total customer experience approach

By Mascarenhas Oswald A. Kesavan Ram Bernacchi Michael

Journal of Consumer Marketing, Vol. 23, Iss. 7, 2006-12 ,pp. : 397-405

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Circularity of customer service experience and customer perceived value

By Helkkula Anu Kelleher Carol

Journal of Customer Behaviour, Vol. 9, Iss. 1, 2010-03 ,pp. : 37-53

Westburn Publishers Ltd

Access to resources Recommend Favorite

Executives with customer experience: wish and reality - the mantra of customer orientation

By Bachmann Christian

Strategic Direction, Vol. 30, Iss. 5, 2014-04 ,pp. : 1-3

Emerald Group Publishing Ltd

Access to resources Recommend Favorite