Drive Customer Experience for Relationship Management through Actionable Social CRM

Publisher: IGI Global_journal

E-ISSN: 1947-9255|6|4|57-76

ISSN: 1947-9247

Source: International Journal of Customer Relationship Marketing and Management (IJCRMM), Vol.6, Iss.4, 2015-10, pp. : 57-76

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract