The Psychology of Intertemporal Discounting: Why are Distant Events Valued Differently from Proximal Ones?

Author: Soman Dilip   Ainslie George   Frederick Shane   Li Xiuping   Lynch John   Moreau Page   Mitchell Andrew   Read Daniel   Sawyer Alan   Trope Yaacov   Wertenbroch Klaus   Zauberman Gal  

Publisher: Springer Publishing Company

ISSN: 0923-0645

Source: Marketing Letters, Vol.16, Iss.3-4, 2005-12, pp. : 347-360

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract