Share of wallet in retailing: the effects of customer satisfaction, loyalty cards and shopper characteristics

Author： Magi A.W.  

Publisher： Elsevier

ISSN： 0022-4359

Source： Journal of Retailing, Vol.79, Iss.2, 2003-01, pp. : 97-106

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Loyalty cards and customer behaviour: Has the loyalty card had its day in European retailing?

By  

Strategic Direction, Vol. 21, Iss. 7, 2005-07 ,pp. : 18-20

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Specialty store expertise as a driver of satisfaction and share of wallet

By Friedman Douglas C.   Brown Terence A.   Taran Zinaida  

The International Review of Retail, Distribution and Consumer Research, Vol. 21, Iss. 4, 2011-09 ,pp. : 375-389

Routledge Ltd

Access to resources Recommend Favorite

Loyalty saturation in retailing: exploring the end of retail loyalty cards?

By Wright Claire   Sparks Leigh  

International Journal of Retail & Distribution Management, Vol. 27, Iss. 10, 1999-10 ,pp. : 429-440

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Service loyalty: The effects of service quality and the mediating role of customer satisfaction

By Caruana Albert  

European Journal of Marketing, Vol. 36, Iss. 7-8, 2002-08 ,pp. : 811-828

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Beyond loyalty: customer satisfaction, loyalty, and fortitude

By Fraering Martin   Minor Michael S.  

Journal of Services Marketing, Vol. 27, Iss. 4, 2013-06 ,pp. : 334-344

Emerald Group Publishing Ltd

Access to resources Recommend Favorite