International Journal of Online Marketing (IJOM),volume 3,issue 3  (07-2013)

Period of time： 2013年3期

Publisher： IGI Global_journal

Founded in： 2011

Total resources： 30

E-ISSN： 2156-1745|3|3

ISSN： 2156-1753

Subject： C93 Management

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International Journal of Online Marketing (IJOM),volume 3,issue 3

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An Empirical Study of Impulse Buying Behavior in Online Bookstores

International Journal of Online Marketing (IJOM),volume 3,issue 3 , Vol. 3, Iss. 3, 2013-07 , pp. 1-17

IGI Global_journal

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A Comparative Study of Consumer’s Gender Based Attitude towards Mobile Value Added Services in Jalandhar District Using Tri-Component Model

International Journal of Online Marketing (IJOM),volume 3,issue 3 , Vol. 3, Iss. 3, 2013-07 , pp. 18-36

IGI Global_journal

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Targeted Online Marketing using Social Networking

International Journal of Online Marketing (IJOM),volume 3,issue 3 , Vol. 3, Iss. 3, 2013-07 , pp. 37-50

IGI Global_journal

Abstract Access to resources Recommend Favorite

Evaluating the Persuasive and Memory Effects of Viral Advertising

International Journal of Online Marketing (IJOM),volume 3,issue 3 , Vol. 3, Iss. 3, 2013-07 , pp. 51-61

IGI Global_journal

Abstract Access to resources Recommend Favorite

Trends in the Use of Social Media as a Tool of Marketing Communications in FMCG Sector in India

International Journal of Online Marketing (IJOM),volume 3,issue 3 , Vol. 3, Iss. 3, 2013-07 , pp. 62-75

IGI Global_journal

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Total 5 item(s)