A consumer-based view of multi-channel service

Author: Cassab Harold   MacLachlan Douglas L.  

Publisher: Emerald Group Publishing Ltd

ISSN: 1757-5818

Source: Journal of Service Management, Vol.20, Iss.1, 2009-03, pp. : 52-75

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract