The reliability of Webster's marketing culture instrument: some western Australian findings

Author： McNeil Margaret   Myers Stephen   Adam Douglas  

Publisher： Emerald Group Publishing Ltd

ISSN： 1355-5855

Source： Asia Pacific Journal of Marketing and Logistics, Vol.13, Iss.4, 2001-04, pp. : 66-78

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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