Institutional theory and international market selection for direct selling

Author： Brouthers Lance Eliot   Widmier Scott M.  

Publisher： Emerald Group Publishing Ltd

E-ISSN： 1758-8049|33|4|538-555

ISSN： 0263-4503

Source： Marketing Intelligence & Planning, Vol.33, Iss.4, 2015-06, pp. : 538-555

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