Exploring corporate citizenship and purchase intention: mediating effects of brand trust and corporate identification

Publisher： John Wiley & Sons Inc

E-ISSN： 1467-8608|24|4|361-377

ISSN： 0962-8770

Source： Business Ethics: A European Review, Vol.24, Iss.4, 2015-10, pp. : 361-377

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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