Author: Mushkat Miron
Publisher: Emerald Group Publishing Ltd
ISSN: 0309-0566
Source: European Journal of Marketing, Vol.21, Iss.1, 1993-12, pp. : 66-73
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Internationalization strategies for services
Journal of Services Marketing, Vol. 13, Iss. 4-5, 1999-04 ,pp. :
By Hennala Lea Parjanen Satu Uotila Tuomo
European Journal of Innovation Management, Vol. 14, Iss. 3, 2011-08 ,pp. :