Impacts of in-store manufacturer brand expression on perceived value, relationship quality and attitudinal loyalty

By Aurier Philippe   Lanauze Gilles Séré de  

International Journal of Retail & Distribution Management, Vol. 39, Iss. 11, 2011-10 ,pp. : 810-835

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Self-Brand Connection With Service Brands: Examining Relationships With Performance Satisfaction, Perceived Value, and Brand Relationship Quality

By Dwivedi Abhishek  

Services Marketing Quarterly, Vol. 35, Iss. 1, 2014-01 ,pp. : 37-53

Routledge Ltd

Access to resources Recommend Favorite

Patterns of Brand Loyalty: Their Determinants and Their Role for Leading Brands

By Tranberg Hugo   Hansen Flemming  

European Journal of Marketing, Vol. 20, Iss. 3-4, 1993-12 ,pp. : 81-109

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

The influence of price and brand loyalty on store brands versus national brands

By Rondán Cataluña Francisco   García Antonio   Phau Ian  

The International Review of Retail, Distribution and Consumer Research, Vol. 16, Iss. 4, 2006-09 ,pp. : 433-452

Routledge Ltd

Access to resources Recommend Favorite

Self-congruity, brand attitude, and brand loyalty: a study on luxury brands

By Liu Fang   Li Jianyao   Mizerski Dick   Soh Huangting  

European Journal of Marketing, Vol. 46, Iss. 7-8, 2012-07 ,pp. : 922-937

Emerald Group Publishing Ltd

Access to resources Recommend Favorite