Cross-Cultural Difference in Mood-Regulation: An Empirical Comparison of Individualistic and Collectivistic Cultures

Author： Luomala Harri T.   Kumar Rajesh   Worm Verner   Singh J. D.  

Publisher： Haworth Press

ISSN： 0896-1530

Source： Journal of International Consumer Marketing, Vol.16, Iss.4, 2004-11, pp. : 39-62

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