Switching experience, customer satisfaction, and switching costs in the ICT industry

Author: MatzlerKurtDepartment of Strategic Management   Marketing and Tourism   University of Innsbruck   Innsbruck   Austria   StroblAndreasDepartment of Strategic Management and Marketing   University of Innsbruck   Innsbruck   Austria   ThurnerNorbertDepartment of Strategic Management and Marketing   University of Innsbruck   Innsbruck   Austria   FüllerJohannDepartment of Strategic Management and Marketing   University of Innsbruck   Innsbruck   Austria  

Publisher: Emerald Group Publishing Ltd

E-ISSN: 1757-5826|26|1|117-136

ISSN: 1757-5818

Source: Journal of Service Management, Vol.26, Iss.1, 2015-03, pp. : 117-136

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract