Revisit service classification to construct a customer-oriented integrative service model

Author: Liu Chun-Hsien   Wang Chu-Ching   Lee Yueh-Hua  

Publisher: Emerald Group Publishing Ltd

ISSN: 0956-4233

Source: International Journal of Service Industry Management, Vol.19, Iss.5, 2008-10, pp. : 639-661

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Abstract