Author: Román Sergio
Publisher: Routledge Ltd
ISSN: 0267-257X
Source: Journal of Marketing Management, Vol.19, Iss.9-10, 2003-11, pp. : 915-939
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
By Jan Muhammad Tahir Abdullah Kalthom
The International Journal of Bank Marketing, Vol. 32, Iss. 5, 2014-07 ,pp. :