Author： Miranda Mario J. Kónya László
Publisher： Routledge Ltd
ISSN： 1466-4402
Source： The International Review of Retail, Distribution and Consumer Research, Vol.16, Iss.5, 2006-12, pp. : 579-590
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
A dynamic approach to country-of-origin effect
By Lampert Shlomo I Jaffe Eugene D
European Journal of Marketing, Vol. 32, Iss. 1-2, 1998-01 ,pp. :
Access to resources
Recommend
Country-of-Origin 1965-2004: A Literature Review
By Keith Dinnie
Journal of Customer Behaviour, Vol. 3, Iss. 2, 2004-07 ,pp. :
Country-of-origin and private-label merchandise
By Parsons Andrew G. Ballantine Paul W. Wilkinson Helene
Journal of Marketing Management, Vol. 28, Iss. 5-6, 2012-05 ,pp. :